From Thailand to Russia, and Ohio to Dubai, Mark Dolan embarks on a quest to find the world's richest teenager and to discover if the silver-spoon life is really such a wonderful thing after all.
Mark travels to Ohio to meet17-year-old Lacey Myers. Lacey is the second daughter of self-made multi-millionaire businessman Marty, who lavishes his daughter with gifts. Lacey has a white Range Rover worth $80k and US Olympic athlete for a personal trainer. Like many other teens, she dreams of becoming a celebrity, for which she is being trained by her own personal acting coach.
Dad Marty encourages Lacey to aspire to make money herself and achieve the same success as he did. She's planning to go to college in New York where she will have to make do without the family's personal chef.
In Dubai, hotspot for the world's mega-rich, 17 year-old-Eilan may lead a playboy lifestyle, but his super rich father keeps a close eye on his spending. Dad has also set demanding goals for Eilan and his siblings, with Eilan earmarked to become a high-powered lawyer.
In Moscow Mark meet Russia's answer to Paris Hilton, fashion designer and teen idol Kira Plastinina. Kira's dad funds his daughter's own fashion brand, which has shown in Moscow, Rome and LA. Fans turn out in their hundreds to meet Kira, but Mark finds asking about her fortune a far trickier task then he had imagined.
Finally, in Bangkok, Mark meets the Chirathivats. Although the family is worth $3 billion, and daughter Pear is the wealthiest by far of all the teens Mark meets, she is also the least affected. Despite living in the penthouse of the family's own five-star hotel, Pear receives just £3 pocket money a day, which she must save if she wants to buy something. She is currently saving up to buy a sewing machine.
It is evident that Pear's father wants his daughter to eventually take her place on the board of the family corporation, and that her dalliance with a music career is viewed as not something to be taken seriously.
Could the gilded world of these super wealthy kids actually prove to be a caged existence?
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