Watch Peoples Century online: Episode 8 1930: Sporting Fever

Once an amateur pursuit, sport becomes larger and more competitiveness to satisfy the public's need for excitement and identity. Communities unite behind favoured sporting clubs, as are entire countries that support their national teams against rivals. From the 1908 Olympics onwards, countries increasingly stake national pride on the successes of their athletes. Football, tennis, boxing and baseball attract millions of fans, and in turn are increasingly commercialised for a wider audience. Nazi Germany seeks to exploit the 1936 Berlin Olympics and the Joe Louis vs. Max Schmeling bouts for propaganda purposes, with mixed results. The introductory scene shows the 1930 FIFA World Cup, won by Uruguay against its arch-rival Argentina. Interviewees include Eddie Futch, Robert Mitchell, Helen Stephens and Fritz Schilgen.

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