Dennis knows he's on to a story when he learns that residents of The Latitude Lofts, a building owned and occupied by an artists' co-operative, are afflicted by fibromyalgia. But his probing is met with resistance - from the co-op members who have already sunk their savings into the building; and from his new senior producer, Kennedy Marsh, who considers the premise as dated as the ""yuppie flu"". Kennedy's criticism further incites Dennis, who is already upset that he was passed over for the senior position in favour of this young upstart - a ""virtual VJ"" - from a popular tabloid show.
There's a mess of personal and professional tension when a young boss, Kennedy Marsh, is brought in to jazz up the show, do snappier stories and attract a younger audience. She used to produce a tabloid-TV program and everybody is suspicious and resentful of her. The thing is, Kennedy Marsh is a tall, blond drink of water and there is quiet, almost-sexual tension between her and the dead-serious Dennis.
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